This morning as I was sitting here reading the newspaper I wondered, how do you get your news? The Texarkana Gazette is a daily newspaper founded in 1875 and currently owned by WEHCO Media, Inc. It serves Texarkana and surrounding areas. It was acquired through the consolidation of several newspapers in 1933 through the efforts of  businessman Clyde E. Palmer. Palmer established a newspaper and radio station chain that reached into Hot SpringsCamdenMagnolia, and Stuttgart. In 1952, Palmer acquired the television station KCMC which became KTAL-TV in 1961. It serves both Texarkana and Shreveport. Through a reorganization in 1968, The Camden News in Camden, Arkansas, technically became the parent company for the Palmer newspapers, including the Texarkana Gazette.
Palmer's Texarkana Gazette still circulates in Bowie, Red River, Morris, Marion, Titus, and Cass counties in Texas and Miller, Little River, Hempstead, Nevada, Howard, Sevier, Pike and Columbia counties in Arkansas. Newspapers are also delivered into McCurtain County in the southeastern corner of Oklahoma and into northern Caddo Parish in Louisiana.
The average circulation is about 34,000 daily. The previous afternoon daily, the Texarkana Daily News, ceased publication in 1978. Rodger Dean Duncan, who later worked for two White House administrations and is now a prominent business consultant, was managing editor of the two Texarkana newspapers in the late 1960s.
Palmer determined that the key to newspaper success was (1) the readers, (2) the advertisers, (3) the employees, (4) the creditors, and (5) the stockholders, in that order.

 

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